G Flip only became a household name in the US fairly recently, but the Australian singer-songwriter has been making music and garnering the respect of industry heavy hitters for a few years now. Her lyrics are relatable, her melodies are catchy. She sings about partying too hard and getting into trouble, persevering when she’s feeling down, and pining for past lovers. In "Waste of Space", G Flip strikes a slightly different tone. The single celebrates gender diversity, and the powerful music video features an eclectic cast of 19 people, all of whom identify as either non-binary or genderfluid.
Sasha Paskal, the music video's cinematographer, wanted to draw the viewer in without detracting from the artist's performance: "We sat G Flip on the dolly, put a 15mm on the camera to give the viewer an up close and personal perspective, and gave G a nice light to sit in.", says Sasha. "The cast appeared from behind the wall as the dolly moved forward slowly. That way we didn’t detract from G’s raw and powerful performance, but kept things dynamic and interesting. Really a shoot I will never forget!”
Sasha is a cinematographer and director hailing from Los Angeles, California. He has shot feature films, TV series, commercials, music videos, branded content and documentaries, and is extremely thoughtful in his unique visual approach to each subject matter. To collaborate with Sasha, or learn more about his process, be sure to send him a direct message.